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A crowd began to form in the rain on Tuesday morning at 9 a.m., outside of the Grand Palais Ephémère in Paris. Onlookers lined the barricades, stood on concrete pillars, and flooded into the street, awaiting the Chanel spring 2024 runway, which began at 10:30 a.m. A little drizzle wasn’t going to stop these people from experiencing the event, if only from the street. “Paris is puking fashion,” Elisa Hurtado, a 24-year-old spectator and Chilean sous-chef living in Paris, said. “And it’s the Chanel show. Come on. This doesn’t happen every day.” Hurtado is right: Paris Fashion Week prompts a city-sweeping dégueuler de la mode. The nine-day extravaganza was jam-packed with shows, presentations, dinners, and events. Editors, writers, buyers, stylists, creators, and celebrities flocked to the City of Light for a myriad of reasons (work, networking, the thrill of the scene). But surrounding the excitement, exhaustion, and occasional jadedness from industry insiders was another group of fashion week attendees: the fans. Collectively, they are as much of a fixture at fashion week as editors, celebrities, and photographers. Undeterred by the lack of formal invitation and causing a slight nuisance (occasional screaming, crammed walkways), fanatics from around the world came to Paris just to feel like part of it all. While the traditional fashion hierarchy would suggest that outside the shows is not the place to be, the warm energy inside the crowds suggested otherwise.
A crowd began to form in the rain on Tuesday morning at 9 a.m., outside of the Grand Palais Ephémère in Paris. Onlookers lined the barricades, stood on concrete pillars, and flooded into the street, awaiting the Chanel spring 2024 runway, which began at 10:30 a.m. A little drizzle wasn’t going to stop these people from experiencing the event, if only from the street. “Paris is puking fashion,” Elisa Hurtado, a 24-year-old spectator and Chilean sous-chef living in Paris, said. “And it’s the Chanel show. Come on. This doesn’t happen every day.” Hurtado is right: Paris Fashion Week prompts a city-sweeping dégueuler de la mode. The nine-day extravaganza was jam-packed with shows, presentations, dinners, and events. Editors, writers, buyers, stylists, creators, and celebrities flocked to the City of Light for a myriad of reasons (work, networking, the thrill of the scene). But surrounding the excitement, exhaustion, and occasional jadedness from industry insiders was another group of fashion week attendees: the fans. Collectively, they are as much of a fixture at fashion week as editors, celebrities, and photographers. Undeterred by the lack of formal invitation and causing a slight nuisance (occasional screaming, crammed walkways), fanatics from around the world came to Paris just to feel like part of it all. While the traditional fashion hierarchy would suggest that outside the shows is not the place to be, the warm energy inside the crowds suggested otherwise.
Elimam finds the locations easily on TikTok and Twitter. “When I’m here, I feel like I’m part of a team. I bond with people who share my passion. I get inspired and make friends… She’s one of them!” She gestured to a fellow fan she met earlier that week outside of the Dior show (they started talking because they liked each other’s outfits). Among the Louis Vuitton crowd, spectators wore signature Pochette or Speedy bags. Others disregarded house codes in favor of personal style. “When you’re here, you feel understood,” Elimam explained. “You can express yourself. We don’t have that as much at home.” Other fans have the same desire to belong, but different dreams. “My biggest goal is to walk in a Louis Vuitton show,” said Vic Cayo, a 20-year-old who flew in from New York for runway castings. She didn’t book, but she decided to stay in Paris for the experience and slight chance that she gets a last-minute callback. “I love the environment. When I’m surrounded by people who also love fashion, it makes me feel like I’m learning about the industry,” she said. While the runway is still in the distance, she sees being in Paris as a good step. “I didn’t end up getting to walk this season, but I know that I have to keep my mind really positive and keep showing up.”
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